NEW YORK (AP) — Super Bowl Sunday is here — and, as always, there's a vast roster of advertisers ready to vie for fans' attention during game breaks. Airing a Super Bowl commercial is no easy feat. “This Super Bowl is a blast from the past. She added that “everything old is new again,” with successful Super Bowl ads or messages from the past making more returns this year. Of course, not all advertisers release their ads ahead of the game, so there will be surprises on Sunday.

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Persons: ”, Linli Xu, Christopher Walken, Kate McKinnon, There’s, Jennifer Aniston, David Schwimmer, Uber, Judy ” Judy Sheindlin —, Gina Torres, Rick Hoffman, Sarah Rafferty, Patrick J, Adams, Gabriel Macht, Kimberly Whitler, “, Taylor Swift Organizations: University of Minnesota, Sunday's San Francisco 49ers, Kansas City Chiefs, CBS, Paramount, BMW, University of Virginia’s Darden School of Business, Mobile Locations: Sunday's, Labrador